Ep04: Assign with Intention: How Clear Delegation Unlocks Strategic Momentum

In this episode of the Engaged By Design podcast, Michael and Vernon explore the second step in the MACRO Leadership model: Assign. Even the best match can struggle if the assignment isn’t clear. Learn how clarity, structure, and purpose in your assignments can unlock momentum and prevent project drift.

We share cautionary tales from Boeing and Google, introduce the PPP model (Problem, Path, Payoff), and explain how AMP (Autonomy, Mastery, Purpose) and the 5 Elements of a Strong Assignment work together to help teams thrive.

Plus, we offer tools and templates you can start using right away to assign with clarity, not control.

Theme: Clear delegation and assignment design
MACRO Leadership Step A: Assign
Featured Models: PPP, AMP, 5 Elements
Real-World Examples: Boeing 737 MAX, Google’s no-manager experiment, Pixar Braintrust

Free Downloads:
  • PPP Assignment Brief Template
  • AMP Motivation Checklist
  • 5 Elements of a Strong Assignment
  • Task Force Charter Template

Mentioned Book: Creativity Inc. by Ed Catmull

Reflection Questions:
  1. What project are you assigning this week?
  2. How could you apply the PPP brief?
  3. How can you “AMP up” your assignment?
  4. Have you defined the 5 elements for clarity?