Our mission and values
Who we are

Elevating learning, empowering leaders

Michael Cottam, Vernon Smith
Founding Partners
March 2026

Purpose, principles, and our process

Discover our philosophy and how we support higher education leaders with practical, AI-powered solutions.

Our mission

We empower institutions to enhance learning design and leadership through expert consulting and innovative AI tools.

Our values

We prioritize collaboration, transparency, and solutions that align with academic values and institutional needs.

Our approach

We work alongside campus teams, providing tailored guidance, workshops, and technology to address evolving educational challenges.

Our team

Expertise. Insight. Collaboration.

Our leaders combine deep experience in higher education, instructional design, and AI-driven solutions. We work alongside institutional leaders to advance learning quality and innovation.

[headshot] image of customer (for a real estate tech)
Dr. Vernon Smith
Founding Partner
[headshot] image of customer (for a bars & pub)
Dr. Michael Cottam
Founding Partner
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Jarred Truschke
Partner & Director of Product Architecture